EAU CLAIRE, Wis., January 9, 2026 — RW Thrive today announced the launch of CreXo, a premier STEM company focused on uniting trusted STEM brands and accelerating the development of innovative, hands-on learning solutions for education and consumer markets.
CreXo brings together leading STEM brands including BirdBrain Technologies, Strawbees, Tinkering Labs and the all-new DataSnap. With expertise across robotics and coding, engineering, makerspaces, data analysis, and circuitry—each brand is designed to spark creativity, foster exploration, and build real-world skills
“CreXo was created to bring together the best STEM brands on the market under one shared vision. By uniting these amazing brands, we’re creating a stronger foundation for innovation, engagement, and impact. CreXo’s mission is to inspire and empower the curious minds of tomorrow, and to support the educators who guide them.”
—Adam Kleinman, COO of RW Thrive
CreXo will continue expanding its portfolio with new innovations that support students,
teachers, and learners wherever hands-on STEM learning happens.
About CreXo Inc.
CreXo delivers innovative STEM solutions that inspire learners to Create. Explore. Innovate. Through a family of trusted brands, CreXo provides hands-on tools for robotics and coding, engineering, data analysis, and makerspaces. These solutions are paired with supporting lessons, curriculum, and activities to help bring STEM learning to life. Designed for classrooms, makerspaces, and at-home exploration, CreXo empowers educators, students and families with engaging STEM experiences that spark curiosity and build real- world skills.
About RW Thrive
RW Thrive is an employee-owned holding company dedicated to advancing education through innovative, hands-on learning solutions. Its subsidiaries—including Realityworks and CreXo—serve educators and learners worldwide with cutting-edge tools, curriculum, and support across STEM, Career and Technical Education, and beyond. RW Thrive is committed to empowering learners to explore, innovate, and thrive.